@InstaGoat
Well first off, thanks for the shoutout :)
In regards to the "marketing claims" you are referring to I'm assuming you are talking about what we are saying about our game H-Hour. Everything we have made public about the game are our intentions for H-Hour's game design, this was not meant for marketing purposes other than to inform gamers of what type of game we are set out to make. All-though we have been established as a company for a little over a year now, we still have a long road ahead in developing H-Hour, building out our company and our fan-base. Do we have any in-game material to backup anything? As of right now no, but when we do and the time is right we will make it public.
In regards to R6 & gameplay; David Sears was the previous lead in R6: Patriots and is the only person from that project now working for our studio, and is the Creative Director for H-Hour. If I were to make any references as to what type of gameplay H-Hour might resemble, it would be the original socom games given the fact that David created them.
In regards to competing with Arma / stealing their market, time will tell but I highly doubt it. From what I know about Arma it's gameplay takes place over large battlefields with vehicles & the like, where as our game will be strictly focused on CQB gameplay. Another thing Arma has going for them is it's large modding community & support for that community, something we currently do not have any intentions for (modding support that is, of course we will support the community in general).
@Rye
I can see where your coming from, but I can say with confidence that we are nothing like ground branch and we simply didn't just take an "SF dude" and use him as a character. Hopefully as we release more information you can see why we are different, or by reading through the content we currently have up on our website :)
FYI, I'm just "The Webmaster" over at SOF Studios and am chiming in my own opinion unaffiliated with SOFs. Just saw some traffic come over here, read what was said here, and wanted to point out a few things. We welcome anyone to come over to our forums and ask any questions about our studio or game, and we will do our best to answer them if possible.